SUMMER DENIM FEELING
Hip teens do wear blue jeans - and coloured denim too! Our jeans have come to stay. Denim is becoming an increasingly important part of our collection. We pay a lot of attention to sustainability, especially the saving of water in the dyeing process of the fabric. We also use new technologies in the various treatments, such as the use of lasers to avoid or reduce chemicals and energy consumption in the used effects. Denim has become an essential part of every woman‘s wardrobe and the demands on the material and the cut are high. Our collection includes everything from slim skinnies in highly stretchy denim to authentic girlfriend jeans in super soft denim.
For summer, we have two beautiful new lightweights in a cotton/Tencel blend and a lightweight 6oz fabric that can also be styled for that popular all-over look. Again, we‘re going for relaxed silhouettes and wide flowing trousers or a feminine tapered shape with an elasticated waistband. Most important in the new summer will be the straight shape long or cropped. Fashion highlights are the O-shape or the slanted button closure. In the denim washes, we show many light blue tones in addition to the medium authentic washes.
The denim collection is complemented by prints in bold colours with matching coloured denims. From washed-out pastel colours to intense yellow, green and pink.